I love Feed­dler­Pro. It’s an RSS reader for iOS devices, and was devel­oped by Chebin­liu. Some might con­sider it pricey for $4.99, but it is well worth it. I have bought and paid for close to 20 dif­fer­ent RSS read­ers, and tried dozens of free ones.  Feed­dler­PRO is tops in my book. It is eas­ily the #1 app on my iPhone & iPad right behind Ever­note and ahead of GoodReader for iPhone and GoodReader for iPad.

This order of pref­er­ence has noth­ing to do with func­tion­al­ity of these apps, but the fre­quency of which I open and use them. Try­ing to com­pare these apps would be like com­par­ing apples and oranges, their func­tions and rea­sons for exis­tence are so far apart, that to com­pare them to each other would be ludi­crous.  And since there can’t be two num­ber ones (thanks Ricky Bobby), I had to coose.

There isn’t an hour of my day that goes by where I don’t open up the app and check for new posts that have been added to my Google Reader feed.  Sun­days suck for me because there is never enough news for me to read.

I read some­where not too long ago that RSS was dead.  Who­ever said that didn’t have Feed­dler.  Or want to be able to cat­e­go­rize con­tent from var­i­ous web pages in ways that make it eas­ier for them to consume.

The con­text of that pre­vi­ous com­ment had to do with the explo­sion of social media as a means of spread­ing news and attract­ing traf­fic to your site.  Sites like Face­book, Twit­ter, LinkedIn and more are all great gen­er­a­tors of traf­fic that can bring users to your site.  Post a tweet with a short link on Twit­ter and fol­low­ers will click on it to see the con­tent. Not a bad way to gen­er­ate traf­fic for sure.  I per­son­ally don’t like con­sum­ing infor­ma­tion that way.  Why?  Too many clicks to get to the data and info I want.

Imag­ine this: You’re on Twit­ter, you see a link from a friend, you open it in a new page or win­dow, you check it out, you close it, you go back to twit­ter, find another link, rinse; repeat. Now add Face­book . Google+ or any other social news feed and you have really strong rea­son why we are so ADD in this country.

Because you have to click a link, and theñ a new browser win­dow opens up I know you can fol­low the same sites on Twit­ter and Face­Book and Google+ (and now Google+ Pages) but it’s a bit incon­ve­nient to have to use what ever your client is and click a link to have that con­tent open in a new win­dow, read it, close it, and then move to the next item.

Feed­dler cap­tures the arti­cles and posts on sites form the sites’s RSS feeds and put it in a really nice, ele­gant for­mat for users to con­sume. A sin­gle list of arti­cles that i can nav­i­gate with no dis­trac­tions and no need to click all over the place to get my read­ing on.

It inte­grates with Google Reader, and you can add other feeds directly to the app.  Sync­ing your favorite arti­cles and shar­ing is easy with Feed­dler. What you star and share in Feed­dler, shows up in Google Reader. NICE!

Shar­ing couldn’t be any eas­ier as Feed­dler can inte­grate with Email, Face­book, Twit­ter,  Deli­cious, Tum­blr and other social media chan­nels like pin­board, Rea­d­it­Later, Instapa­per and Evernote.

Nav­i­gat­ing, sav­ing, shar­ing, and favorit­ing arti­cles from your favorite sites couldn’t be any eas­ier either  just con­fig­ure the sup­ported accounts in the Feed­dler app, and whey of want to share, tap the for­ward­ing icon and select your chan­nel of choice.

And while the app is intu­itive, friendly, and easy to use, I still think there’s room for improvement.

Shar­ing an arti­cle in Feed­dler can only be done with one ser­vice at a time. Mean­ing that if you of want to share with Face­book and Twit­ter, you have to tap each ser­vice sep­a­rately. So after shar­ing on Twit­ter, you have to go through the process again and share on Face­book. Com­bin­ing these tasks so that I get a menu to select from would means that I could post to mul­ti­ple Channel’s at the same time.

Inte­gra­tion with social aggre­ga­tors like Hoot­Suite and Ping.fm doesn’t exist either.  You can send an email to the ser­vice, but that’s not as tight an inte­gra­tion as it is with Twit­ter or Face­book.  What would be really cool if (and a great time saver) if these ser­vices could be added to the mix. Per­haps then we wouldn’t needed add another layer of com­plex­ity to this really great app as we could use those ser­vices to broad­cast. This will be espe­cially inter­est­ing now that Hoot­Suite can inte­grates with 3rd party ser­vices like Tum­blr. Click here for more on that.

More than any­thing else, I use Feedler to save arti­cles and feeds to Ever­note. Ever­note is great because it allows me to save any kind of data (text, files, pic­tures, PDFs, and many more) to the cloud. It also allows me to save dif­fer­ent types of con­tent to dif­fer­ent note­books so that I can keep my infor­ma­tion organized.

Exam­ple: I am writ­ing this post in Ever­note, and I have cap­tured all ref­er­enced links and images in same note in my note­book called blog posts.

What I would really like to see is the abil­ity to extend the Ever­note inte­gra­tion a bit fur­ther. Cur­rently, Feed­dler saves all arti­cles you for­ward to Ever­note into your default Ever­note note­book. This is okay, but en I have to open Ever­note, and then move my con­tent to the appro­pri­ate note­book or stack of note­books. It’s an extra step, and one that I think Feed­dler could elim­i­nate for me by giv­ing me the option to select the note­book I want to save the arti­cle into. Then I don’t have to go back and orga­nize, and more impor­tantly, I won’t have to leave the app. +1 for that idea.

Of course, this could also be a lim­i­ta­tion in the Ever­note API. Other apps that inte­grate with Ever­note only dump con­tent to the default Ever­note note­book, so I don’t think this is a Feed­dler issue. In fact, based on the developer’s his­tory, if Ever­note makes this a real­ity, I am sure he’d add the fea­ture to Feeddler.

Since iOS 5, there have been some instances where the app has crashed, or has had issues with reync­ing data. I am spec­u­lat­ing that it might have  some­thing to do with the changes in iOS 5 that Marco Arma­ment (cre­ator of InstaPa­per) wrote about recently. You can find that arti­cle on IOS Cache Clear­ing here.  I will fur­ther spec­u­late that the com­ments in Feeddler’s release notes on the App Store will address that.

The last item I’ll bring up is a big one. There is no search func­tion in the app itself. I have over 3000 starred arti­cles in my Google Reader Starred items. For me to find any­thing, I have to open up the web app and search there. I really don’t like doing that as the web  inter­face for Reader on mobile devices isn’t great.  Why not let me search my saved/starred arti­cles right inside the Feed­dler app? Per­haps there’s no way to lever­age the reader API to do such a thing. After all, there is no pub­licly avail­able API for reader, and what inte­gra­tion has been done has been dri­ven by trial and error, dis­cov­ery (oh wow look at that!) and com­mu­nity sup­port. I don’t fault the devel­oper of Feed­dler here at all. He’s doing the best he can with what he knows, and by his prod­uct, he knows alot.

All in all Feed­dler is a very respectable app, and the sup­port and response from the devel­oper has always been top notch. And they have always been recep­tive to feed­back. The app itself is pol­ished and well thought out and I do enthu­si­as­ti­cally rec­om­mend it to any­one who is look­ing for a solid Rss reader for your iOS device.

4.8 out of 5 stars for me. The .2 deduc­tion is or the rea­sons I stated above, if it inte­grated with Hoot­Suite, offered the abil­ity to post to mul­ti­ple ser­vices at once, and allowed me to pick what note­book I could post an arti­cle to (more of an Ever­note issue), and had built in search I’d give it a 6 out of 5 stars. :-)

3d figure with red envelope

This is the first of a series of posts ded­i­cated to a tech­nol­ogy called autore­spon­ders. The idea here is to help you become famil­iar with what an autore­spon­der is, how they work, and how they make your life eas­ier. On to the first post.

Before I go any fur­ther you may see autore­spon­der spelled dif­fer­ently on dif­fer­ent sites. It can be two words (i.e., auto respon­der); it can be hyphen­ated (i.e., auto-responder); or it can be a sin­gle, com­pound word (i.e., autore­spon­der). Search Wikipedia.com for autore­spon­der and you will see it as a sin­gle word. Search Dictionary.com for autore­spon­der as as sin­gle word and you won’t get a result at all. Nei­ther will you for auto-responder or auto respon­der. Regard­less of how you see it spelled, we are talk­ing about the same tech­nol­ogy. Fur­ther­more, I will be using it as a sin­gle com­pound word, because that is how most peo­ple (and com­pa­nies) use it. Take a look at these Google results and you will see what I mean.

What is an auto-responder, and why should I care?

By def­i­n­i­tion, (see Wikipedia link here) an autore­spon­der might seem like the
eas­i­est online tech­nol­ogy to use. I mean, it does just what it says: responds auto­mat­i­cally (to emails).

Besides email, autore­spon­ders are being incor­po­rated into web­sites
so web­site own­ers can eas­ily man­age sub­scrip­tions, posts, online orders, inquiries and elec­tronic mail­ing lists (aka “lists” or “your list”.)

The biggest claim to fame for the autore­spon­der is its abil­ity improve and increase online sales and make online mar­ket­ing efforts eas­ier to man­age on many dif­fer­ent levels.

The Autoresponder’s Early Days

Whether or not you real­ize it, you have encoun­tered an autore­spon­der at some point. Orig­i­nally, it was a sys­tem that sent noti­fi­ca­tions when an email couldn’t be sent to the elec­tronic address spec­i­fied, even after many attempts. In these early cases, the
autore­spon­der send a mes­sage (email) back the sender that his or her orig­i­nal mes­sage was not deliv­ered. This mes­sage also included a few dif­fer­ent rea­sons for the error.

Have you ever received a “kick back” error because you sent and email to a wrong email address? Then you have encoun­tered an autore­spon­der message.

The Many Uses for the Autoresponder

At it’s core, the autore­spon­der helps tackle sev­eral tasks that used to be done man­u­ally. No one sits in front of their com­puter all the time (except me! lol!). So you can’t answer mes­sages as quickly or as often as you want. Even with smart­phones and our always con­nected nature, it’s not pos­si­ble to han­dle all of this elec­tronic com­mu­ni­ca­tion man­u­ally. The autore­spon­der helps build and main­tain your rela­tion­ships with exist­ing clients and poten­tial clients (aka: prospects) who are inter­ested in your com­pany, prod­uct, or service.

Autore­spon­ders also help answer repet­i­tive ques­tions. We tend to get tired quickly of answer­ing the same ques­tion over and over. Want proof? Think about any 3 to 5 year old child that is told no to the request for ice cream or a puppy. They keep ask­ing until they get the answer they want. Another clas­sic exam­ple that every­one knows is, “Are we there yet?” Fol­low­ing where I am going with this?

An autore­spon­der can pro­vide answers auto­mat­i­cally, with­out you hav­ing to answer from scratch every time. It makes you more effi­cient. Would you rather focus on income pro­duc­ing activ­i­ties or respond­ing to email ques­tions about the var­i­ous col­ors of your widgets?

Sim­ple and Com­plex Autoresponders

Some autore­spon­ders offer emails stat­ing that the recip­i­ent can­not answer your email (out of office responses) and will get back to you as soon as they can. This type of autore­sponse is also used acknowl­edge that your email or mes­sage was received, though not yet answered.

Nowa­days, autore­spon­ders are much more intel­li­gent. Timed responses time can be set and sent out at spe­cific inter­vals.
It can send one mes­sage or a hun­dred mes­sages in a day, week, or month after the pre-written mes­sages are added to the queue. In fact, autore­spon­ders can be con­fig­ured with years and years worth of mes­sages that can be sent when­ever you wish.

With this level of intel­li­gence com­pa­nies can orga­nize newslet­ters, responses, sales let­ters, and many other events far in advance and then sched­ule the mes­sages to be sent at a spe­cific time.

Many com­pa­nies now offer autore­spon­der ser­vices. Many busi­ness own­ers sub­scribe to such a ser­vice because they are flex­i­ble and offer month to month con­tracts that can eas­ily be ter­mi­nated if they are not needed any more.

It’s always wise to check out a few dif­fer­ent ser­vices before decid­ing on one for your needs.

Some of the more pop­u­lar ser­vices are:

- Getresponse.com

- AWeber.com

- iContact.com

- ConstantContact.com

- MailChimp

These are just a few of the ser­vices that I have per­son­ally tried over the years. I have finally set­tled on MailChimp and AWe­ber for my sites, lists, and cam­paigns. There are many that you can choose
from, depend­ing upon your needs. All of the above, with the excep­tion of MailChimp are paid ser­vices that you can sub­scribe to. MailChimp doesn’t charge if you have no more than 2000 peo­ple on a list and are not send­ing more than 12,000 emails to them.

Before join­ing any ser­vice, make sure you try out the ser­vice and ensure that the com­pany is cred­i­ble. Be smart out there and don’t go with just any autore­spon­der ser­vice because there is a very real dan­ger that they are send­ing out spam mes­sages or even worse, sell­ing your email list to other com­pa­nies. So do some research, call up these com­pa­nies and ask them questions.

If you have any ques­tions about today’s les­son or need any other assis­tance, please feel free to con­tact me at any­time using my con­tact info below. I’m always happy to be of assistance.

There will be more to go over in the next few days about how to use your selected autore­spon­der effec­tively for your busi­ness. Scan your inbox or RSS feed in the next few days so you can start your next les­son soon. The next topic will be focused on how to choose the right type of autore­spon­der ser­vice for your needs.

Until then, Keep your Light shin­ing Bright,

Shawn

—————————————————————-

Some­times, we have an oppor­tu­nity to expe­ri­ence some­thing so pow­er­fully won­der­ful that it has an imme­di­ate impact on us, and oth­ers around us. I just hap­pened to have the priv­i­lege of wit­ness­ing and expe­ri­enc­ing such a very spe­cial moment while wait­ing to board my flight to Las Vegas. (Why Vegas? Check this post).

I was in the US Air­ways Lounge at Rea­gan National in Wash­ing­ton, DC. The lounge has an open air lobby that allows for all the sounds in the ter­mi­nal below to be heard quite eas­ily. I men­tion this because I was doing some work and all of a sud­den the entire ter­mi­nal burst in to applause, whis­tles, yelling and clap­ping. I felt like I was at a col­lege foot­ball game. It was SO LOUD that I had to stop what I was doing and check it out.

Before I go on, Wash­ing­ton DC has a few incred­i­ble tra­di­tions on Vet­er­ans Day. Like many other cities, there are for­mal cer­e­monies mark­ing the sac­ri­fice and ded­i­ca­tion of all Vet­er­ans who have served the USA in pro­tect­ing and defend­ing the free­doms and lib­er­ties of not just us Amer­i­cans, but for other cit­i­zens in other coun­tries the world over.  It is well deserved recog­ni­tion, in my hum­ble opin­ion, and the least that a grate­ful nation can do.

Vet­er­ans’ Day is spe­cial in DC because there are so many mon­u­ments that are ded­i­cated to the var­i­ous con­flicts that we have been part of. The Viet­nam War Memo­r­ial, the World War II Memo­r­ial, and my per­sonal favorite, the Korean War Memo­r­ial are all here within walk­ing dis­tance to the White House and the Capi­tol Build­ing. Every Novem­ber 11th, these hal­lowed places offer a sanc­tu­ary to remem­ber the ser­vice that our brave men and women pro­vided in all these bat­tles. It goes with­out say­ing that the cer­e­monies here are pretty intense and emotional.

Back to the air­port and the thun­der­ous uproar. I got out of my seat to see what was hap­pen­ing, and what I saw brought tons of emo­tion out of me as I started tear­ing up. Why? World War II Vet­er­ans were deplan­ing and mak­ing their way out of the ter­mi­nal and out to cars wait­ing to take them to Arling­ton National Ceme­tery and the World War II Memo­r­ial for cer­e­monies that were tak­ing place through­out the day.

Every­one, and I mean EVERYONE was cheer­ing for them and show­er­ing them with Grat­i­tude and Appre­ci­a­tion for their ser­vice and sac­ri­fice. Man what a priv­i­lege it was to wit­ness this. There aren’t many WWII vet­er­ans still alive, so to wit­ness this event was very spe­cial to me. These men, with their phys­i­cal bod­ies so old and frail that many had to be rolled around in wheel chairs, had such light and spirit in them that they filled the ter­mi­nal with it. The energy changed so quickly and was absolutely pal­pa­ble. So much so that it lifted up every­one that was near them as they moved through the air­port, cheers, whis­tles and clap­ping fol­low­ing them all the way. Too bad I left my phone on the table!

After 10 min­utes, the cheers died down, and I had a moment to pause and reflect on my time in the ser­vice and my dad’s time as well. My ser­vice in the Marines was unevent­ful (thank­fully). But Dad has served for 20 years had done unac­com­pa­nied tours in Oki­nawa (over a year), and then another 18 months in Iraq & Kuwait dur­ing Oper­a­tion Desert Shield.

While I stood there, a stream of thoughts about Mom came flood­ing into my memory. When Dad was gone, we all had to step up, and Mom did the most. I dis­tinctly remem­ber work­ing while going to high school and spend­ing my pay­check on a Christ­mas tree and presents for my sis­ters and my mom. I wanted to be as nor­mal for them as pos­si­ble, but with­out Dad, it just wasn’t the same.

I thought about how she was always glued to the TV and watch­ing all that bad stuff on the news chan­nesl for hours and hours on end, hop­ing to get some detail on how or what Dad was doing over there. I thought about how she woke up early to feed us hot break­fasts before we left for school; about how she, after work­ing a full day, cooked us din­ner, hung out with us, and then after we went to bed, worked her fin­gers to the bone into the wee hours of the early morn­ing. She slept so lit­tle back then, all while tak­ing care of me, and my two sis­ters. As the tears started to roll down my face, I remem­bered how she had given up so much to take care of us, to make things we lived as nor­mal of a life as pos­si­ble dur­ing this very try­ing time. And the flood gates went to full open as I remem­bered how she recorded mes­sages to Dad with a tape recorder to send to Dad via snail mail. (VoIP, email, online video and social net­work­ing weren’t around back then.)  Mom would fill both sides of a cas­sette tape or two, by talk­ing about what was going on back home, and would sing love songs to Dad by Bobby Vin­ton, Barry Manilow, John Den­ver and many, many more. I guess you could say that is where I learned about devo­tion. Like I said, a flood of memories.

I tried to regain my com­po­sure and went back to my where my bags were. As soon as my butt hit the chair, there was another round of cheer­ing. I quickly grabbed my iPhone this time and went to find the source of the cheers and cap­ture some of the energy these folks car­ried with them. I was behind a glass wall in a dif­fer­ent part of the lounge this time and it kept most of the noise out. What you do here in the first half of the video is me breath­ing a bit to hold back the tears as I watched the scene unfold below.

I am really grate­ful to have wit­nessed the love, respect, admi­ra­tion and appre­ci­a­tion that was shown to these gal­lant souls. I am also grate­ful for the reminder that Free­dom is not Free, and we, as Amer­i­cans are very for­tu­nate, despite the eco­nomic and geopo­lit­i­cal upheavals, to live in this coun­try: to have what we have, to do what we do, and live how we live.

So to all Vet­er­ans, I salute you! Thank you for your sac­ri­fice and your ser­vice. And to the fam­i­lies of these Vet­er­ans, Thank You for all that you have done to keep things in order on the home front while they con­tinue, in far away lands, to pro­tect and defend the free­doms and lib­er­ties of those who aren’t able to do so them­selves. If you know some­one who has served or is serv­ing in the Armed Forces today, please be sure to stop, acknowl­edge them, shake their hand, or give them a hug. The deserve the recog­ni­tion and appre­ci­a­tion, and today is just as good as any other to show them.

Lastly, to all my Marine Corps broth­ers & sis­ters, I’d like to offer a spe­cial (albeit belated) Happy Birth­day to you. Yes­ter­day, marked the 236th Birth­day of the Corps (10 Novem­ber 1775) in Tun Tav­ern, Philadelphia.

Sem­per Fi,

Shawn

 

So back in July, right after the hol­i­day week­end, I was dri­ving back home and looked at my odome­ter. To my sur­prise, I saw that  I was 5 miles from hit­ting the 100K mark. I was pretty excited since this was the first time that I ever had a car that lasted this long. (Let’s just say that the cars I’ve had in the past have had an early demise.) You’ll hear about one of them in the video. :-)  Any­way, I had a flash of thoughts come into my brain as I saw the odome­ter and didn’t have the time or abil­ity to write them down. I didn’t the next best thing and recorded an impromptu video with my iPhone to record my thoughts and share.

Yes, I know it is now Novem­ber, but the ideas and thoughts in the video are valid regard­less of when they were posted. Of course I will do bet­ter at get­ting my con­tent up online for you to read, share, & comment.

It gets a lit­tle bumpy dur­ing the video, be care­ful. :-)

Take Care,

Shawn

So I found out ear­lier this week that my beau­ti­ful wife, Jill, won a team con­test at work. As a result, her com­pany is fly­ing all her team­mates and respec­tive spouses for some fun in Vegas. What did they (we) win? An all expenses paid trip to Sin City, a stay at the Four Sea­sons next to the Man­dalay Bay, nice din­ners, a show and good qual­ity time with Jilly. But what else? A 60 sec­ond smash and grab style run through a ware­house to get any­thing you can pick up and keep.  We’re talk­ing about a ware­house full of stuff like you’d find at Sam’s Club, BJ’s or Costco! Sounds like fun. There are rules, though: 1) one per­son pushes the cart, the other grabs items; the one push­ing the cart has to keep one hand on the cart at all times (bum­mer); 2) if an item falls off the cart, you’re screwed. Why? Because if you slow down to pick it, up you lose pre­cious sec­onds, if you don’t keep it on the cart, you lose it (bum­mer again); 3) You can’t stand in one spot and load up on the same item over and over. With all these rules, it seems like the deck is stacked in favor of the house!

Check out this YouTube video that shows what it’s like. I think I am going to buy a hel­met cam, strap it on, and see what hap­pens. Depend­ing on the out­come, what hap­pens in Vegas may not stay in Vegas. :-) I won­der what theme music we should play for our 60 sec­ond run? Any suggestions?

Genesis Framework for WordPressI have wanted to have my own blog FOR-EVER! I’ve had an Ever­note folder ded­i­cated to blog post ideas and con­tent for over two years that I keep adding to. I just never wanted to jump in because the stan­dard theme that comes with Word­Press didn’t look nice. Yes, I am that shal­low. I want my blog to be a reflec­tion of my own tastes, and I wasn’t cre­at­ing con­tent because I didn’t want peo­ple to show up on my blog and say, “wow, what an ugly site!”

So I have been search­ing, tri­al­ing, buy­ing, installing and unin­stalling Word­Press themes for almost 3 years now, and until recently never was happy with any­thing I tried.  The one con­stant in my online trav­els dur­ing this time has been Brian Gard­ner. I doubt he knows this, but I was a fan before there was a Gen­e­sis Frame­work and Stu­dio­Press.  In fact, I used his Rev­o­lu­tion theme on my son’s Pop Warner foot­ball site and it has been up for almost 4 years now, maybe even longer. If you want to see it go here: staffordwarriors.org. It’s not fancy, not highly cus­tomized, but it has worked reli­ably for years.  For some­one like me who is not a coder/designer, it was a god send.

Brian came up with a con­cept of an exten­si­ble frame­work for Word­Press called Gen­e­sis that can be fur­ther cus­tomized with child themes. I won’t go into the details here, but suf­fice it to say that the frame­work and themes means I don’t have to code a web­site by hand (or hire some­one to do it). I just upload a file, and make some tweaks by point­ing and click­ing and I am off to the races.   About two years ago I went ahead and dropped some coin for their Pro Plus All-Themes Pack­age so that I could future proof blogs by get­ting new themes and updates to exist­ing ones. All the themes come with unlim­ited sup­port, unlim­ited updates, and you can use them on as many web­sites as you want — all of which were key fac­tors for me.

Brian and the Rev­o­lu­tion theme even­tu­ally mor­phed into Stu­dio­Press, and then joined up with the fine folks at Copy­Blog­ger Media. They then went above and beyond the already great offer­ing of Gen­e­sis and child themes and added the  Stu­dio­Press Mar­ket­Place, and I have to tell you that I am very glad they did.  The Mar­ket­Place is a place for other web design­ers and devel­op­ers to sell child themes that they cre­ate based on the Gen­e­sis Frame­work. These child themes are not cov­ered under the Pro Plus All-Themes Pack­age, and for good rea­son. These themes come from design­ers who are, IMHO, fan­tas­tic artists, and unique vision­ar­ies who have an incred­i­ble abil­ity to cre­ate designs that are unreach­able for peo­ple like me (busy folks man­ag­ing a full time job, fam­ily and tons of other stuff) who don’t know or don’t have time to learn how to cre­ate a web­site from scratch. I won’t speak for you, but I for one, am glad to fork over a lit­tle cash as a way of con­vey­ing my grat­i­tude for their skills, tal­ent, and artis­tic ways for the VALUE that their work pro­vides. I mean $25 bucks for a theme…seriously? I have priced out web design­ers who charge well into the thou­sands ($3,000 to $7,000) for a cus­tom web­site. With Gen­e­sis and Stu­dio­Press, hav­ing your own place on the World Wide Web is achiev­able and very affordable.

So back to my story.  I didn’t want to, and haven’t posted on a reg­u­lar basis on my blog because I wanted some­thing that looked good, suited me, and would be an incen­tive for me to post.  I have set up blogs with Gen­e­sis and the fol­low­ing child themes: Sleek, Social Eyes, Agent Press, Lifestyle, & Prose. They were all good, but always seemed to lack some­thing for me. I guess you could say that I knew what I was look­ing for, even though I wasn’t con­sciously aware of what it was that “some­thing” was. Finally, after 3 years of search­ing, I found it.

The child theme itself is called Polit­ica and was cre­ated by Jen­nifer Farmer (aka: Gen­e­sis­Ninja) and runs on Gen­e­sis.  The theme is every­thing I have been envi­sion­ing (dare I say…dreaming about), yet unable to cre­ate for myself.  The theme easy on the eyes with an appeal­ing blue color palette, has great design ele­ments (clean lines, lots of white space, great typog­ra­phy), is fast and has loads of cus­tomiza­tion options (6 dif­fer­ent color schemes and 6 dif­fer­ent lay­out options that can be fur­ther cus­tomized). It’s the per­fect blend of left-brained tech­ni­cal per­fec­tion bal­anced with the right-brained artis­tic expres­sion that is just too awe­some for words. The bot­tom line for me is that I will be much more active now that I have a theme that works for and suits me.

For any­one who wants a nice theme to skin their Word­Press blog, con­sider Stu­dio­Press and the Gen­e­sis Frame­work. And con­sider GenesisNinja’s themes or any­one of the other fab­u­lously tal­ented Gen­e­sis Devel­op­ers .  Take it from some­one who has shelled out loads of money and spent lots of time try­ing other solu­tions: just use the Gen­e­sis Frame­work, and Child Themes by Stu­dio­Press. They have so many theme choices to pick from  that you are bound to find one to fit your par­tic­u­lar needs. They have very com­pet­i­tive prices (and unsur­passed value as far as I am con­cerned), very respon­sive sup­port forums pow­ered by expe­ri­enced and PATIENT folks who never, ever make you feel dumb, and loads of free resources to get you up on your blog­ging feet.

Thanks to Brian for the vision of the Gen­e­sis Frame­work and thanks to Jen­nifer for cre­at­ing such a great theme. You have no idea how your con­tri­bu­tions impact those who use your cre­ations. And thanks to the crew at Stu­dio­Press and Copy­Blog­ger Media for the great sup­port and for keep­ing the lit­tle guys in mind as you cre­ate new pro­grams, themes and prod­ucts for us to use.

I proudly use Stu­dio­Press’ Gen­e­sis Frame­work and Child Themes, and heartily rec­om­mend you check them out as well.

P.S. I feel so strongly about this that I joined their affil­i­ate pro­gram and used affil­i­ate links in some of the con­tent above.  I haven’t done so up until now because I never felt right using affil­i­ate links to gen­er­ate income for a product/service that I don’t per­son­ally use and can’t per­son­ally vouch for. And for that same rea­son, I wanted to fully dis­close that this post uses some affil­i­ate links. I just couldn’t sleep well at night if I didn’t say something.

If you don’t know what affil­i­ate links are, it’s a fancy way to say that I make a lit­tle money if you click on and buy some­thing with the links on this page. You can get more details and infor­ma­tion about affil­i­ate links and affil­i­ate mar­ket­ing on Wikipedia.  I may never make enough from the affil­i­ate pro­gram to retire, but the pro­ceeds will def­i­nitely help with me with my oper­at­ing costs. Thanks in advance for your sup­port, and I hope you found this infor­ma­tion useful.

Shawn